Internal conditions - segment count

iPresso's Satellite is a functionality of the system within the ENTERPRISE package that gives you the ability to define various types of conditions the fulfillment or non-fulfillment of which may trigger certain marketing activities automatically.

These may be internal conditions based on data from iPresso which is the segment count.

Their fulfillment will trigger the automatic activation or deactivation of your specific actions based on elements such as Marketing Automation scenarios.

Inspiration 1:

Do you wish to convince customers for signing up for your newsletter? Try to entice them with a discount coupon for your services. Let's assume that the first 100 people would get a discount coupon with a 30% discount, and the next 100 would get a 15% discount.

• Create a mailing informing your customers about this action along with a link enabling them to sign up and send it. 
• In iPresso prepare a segment updated in intervals, which will include in recipients verification criteria if they subscribed to the newsletter. 

• Also, prepare a Satellite script sending a 30% discount coupon that will trigger once the segment reaches a contact count of 100. 
• Repeat the same for the next hundred recipients but with a lower discount. You can copy all elements (segmentation, Satellite processes, e-couponing) from the first action and only edit the relevant parameters.

Inspiration 2:

You are going to offer a paid online training session and would like to gather a large training group? You can do this by giving a discount to the first 100 people who sign up:

• Create a mailing informing customers about this action along with a link to sign up for the course and send it. 
• In iPresso prepare a segment updated in intervals, which will include in recipients verification criteria if they subscribed for the  online training session.

• Równolegle przygotuj scenariusz Satellite wysyłający kupon zniżkowy lub link do mniejszej płatności, który uruchomi się, gdy segment osiągnie liczbę kontaktów równą 100. 
• Also, prepare a Satellite script sending a discount coupon that will trigger once the segment reaches a contact count of 100. 
• See how the number of applicants for the training is grows :-)

Inspiration 3:

A webinar is a great way to promote your business, but also to activate and capture the attention of your customers. You can offer them three different webinar topics, letting them know that the first one to reach 100 people will take place and that those who voted for it are guaranteed free attendance.

• Create a mailing informing your customers about this action along with a form enabling them to cast a vote and send it out.
• In iPresso prepare three segments updated in intervals which will include the choice of webinar topic in their verification criteria.

Webinar 1

Webinar 2

Webinar 3

• Also, prepare three Satellite scenarios which will send you a notification once the segment reaches the planned number of contacts.
• Inform your audience of the winning webinar topic. Also provide the start date, schedule it and make it happen.

To learn more about Satellite's full setup click here.